Author Archives: Wisam Amid

Making a smart move to Dubai Design District

I moved to Dubai about three weeks ago.

While Xische is preparing our office move to Dubai Design District (d3) – coincidentally also a long-stranding client – my thoughts are around modern design and architecture …

Making a smart move to Dubai Design District

I moved to Dubai about three weeks ago.

While Xische is preparing our office move to Dubai Design District (d3) – coincidentally also a long-stranding client – my thoughts are around modern design and architecture …

Finding Pluto

The Great Pluto Demotion

For years we grew up thinking that Pluto was part of the nine planets in our solar system…and then it wasn’t, but in 2006 poor Pluto received some closure on it’s …

Finding Pluto

The Great Pluto Demotion

For years we grew up thinking that Pluto was part of the nine planets in our solar system…and then it wasn’t, but in 2006 poor Pluto received some closure on it’s …

#MayPac: Boxing in the Social Media Age

Boxing Means Money

Manny Pacquiao VS Floyd Mayweather – do you know what their one hour in the ring was worth? While Pacquiao, inspiration to many around the globe with his rags-to-riches story, earned $120m, …

#MayPac: Boxing in the Social Media Age

Boxing Means Money

Manny Pacquiao VS Floyd Mayweather – do you know what their one hour in the ring was worth? While Pacquiao, inspiration to many around the globe with his rags-to-riches story, earned $120m, …

Live Tweeting: Arab Social Media Influencers Summit 2015

Team Xische will be live tweeting from the #ArabSMIS. Follow our tweets and the conversation by reading the tweets below. Don’t miss out on the insightful talks by the creator of the #hashtag, the lady …

Live Tweeting: Arab Social Media Influencers Summit 2015

Team Xische will be live tweeting from the #ArabSMIS. Follow our tweets and the conversation by reading the tweets below. Don’t miss out on the insightful talks by the creator of the #hashtag, the lady …

Live Tweeting: 2015 UAE #GovtSummit

Listening to Kevin Kelly, founder of @WIRED talking about the future of Internet of Things. https://t.co/a4j77F6g7S #GovSummit

— Xische & Co. (@Xische) February 9, 2015

“Data about your customers is as valuable as your customers.”—Kevin …

Live Tweeting: 2015 UAE #GovtSummit

Listening to Kevin Kelly, founder of @WIRED talking about the future of Internet of Things. https://t.co/a4j77F6g7S #GovSummit

— Xische & Co. (@Xische) February 9, 2015

“Data about your customers is as valuable as your customers.”—Kevin …

Business in a City Named Dubai

Our CEO Danish Farhan was invited to share his experience running businesses in the Middle East by International Referral Conference in Dubai last month. The audience was bound to be sceptical, given it was almost …

Business in a City Named Dubai

Our CEO Danish Farhan was invited to share his experience running businesses in the Middle East by International Referral Conference in Dubai last month. The audience was bound to be sceptical, given it was almost …

Facebook Now Re-targets Me

So recently, I’ve been seeing a lot more relevant ads to me on my Facebook RHS column or on my news feed as ‘Page Like’ ads or sponsored stories. As a Facebook advertiser, this wouldn’t …

Facebook Now Re-targets Me

So recently, I’ve been seeing a lot more relevant ads to me on my Facebook RHS column or on my news feed as ‘Page Like’ ads or sponsored stories. As a Facebook advertiser, this wouldn’t …

The Many Faces of a Community Manager

Remember when Heath Ledger had to sit in a room for months to assume the role of The Joker for ‘The Dark Knight’? Of course you do. Well, being a community manager in the social …

The Many Faces of a Community Manager

Remember when Heath Ledger had to sit in a room for months to assume the role of The Joker for ‘The Dark Knight’? Of course you do. Well, being a community manager in the social …

5 Lessons at #FFWDDXB

1) Too many hashtags spoil the broth.

One hashtag per event can generate the ‘viral’ buzz. Yes, we said it: #VIRAL. The more the hashtag is used – the more likely it is to trend …

5 Lessons at #FFWDDXB

1) Too many hashtags spoil the broth.

One hashtag per event can generate the ‘viral’ buzz. Yes, we said it: #VIRAL. The more the hashtag is used – the more likely it is to trend …

Facebook Paper: Yay or Nay?

There’s been all this buzz about Facebook Paper, it’s almost like the new ‘EXTRA EXTRA, read all about it’ news source but it’s not only digital, it’s socially savvy too! If you have no idea …

Facebook Paper: Yay or Nay?

There’s been all this buzz about Facebook Paper, it’s almost like the new ‘EXTRA EXTRA, read all about it’ news source but it’s not only digital, it’s socially savvy too! If you have no idea …

Confessions of a Brand Dubai Storyteller

Confessions of a Brand Dubai Storyteller from Danish Farhan

We were asked by the Digital Tourism Think Tank from London to deliver a keynote at the first Yahoo! Digital Tourism Campus Dubai at MAKE Business …

Confessions of a Brand Dubai Storyteller

Confessions of a Brand Dubai Storyteller from Danish Farhan

We were asked by the Digital Tourism Think Tank from London to deliver a keynote at the first Yahoo! Digital Tourism Campus Dubai at MAKE Business …

Joining Hands with BOLDTalks

Once in a while, an event manages to spark imagination, fuel dialog and make a lasting impression. As bystander admirers of BOLDTalks for a few years, this year unraveled a unique partnership with the event. …

Joining Hands with BOLDTalks

Once in a while, an event manages to spark imagination, fuel dialog and make a lasting impression. As bystander admirers of BOLDTalks for a few years, this year unraveled a unique partnership with the event. …

#AnaDubai: Challenging the Meaning of Art

The City Is Your Canvas

This year, Dubai Culture & Art Authority and Dubai-based design boutique Xpoze approached us to be a part of their outdoor art initiative The City Is Your Canvas – commissioning …

#AnaDubai: Challenging the Meaning of Art

The City Is Your Canvas

This year, Dubai Culture & Art Authority and Dubai-based design boutique Xpoze approached us to be a part of their outdoor art initiative The City Is Your Canvas – commissioning …

The Debate: Philanthropy vs Social Enterprise

Our CEO Danish Farhan was invited to host a panel last night for Acumen Fund–one of the world’s most innovative non-profit venture funds that uses entrepreneurial approaches to solve the problems of global poverty. Entitled …

The Debate: Philanthropy vs Social Enterprise

Our CEO Danish Farhan was invited to host a panel last night for Acumen Fund–one of the world’s most innovative non-profit venture funds that uses entrepreneurial approaches to solve the problems of global poverty. Entitled …

Xische at the UAE Apps Masterclass

Last night, the Shelter hosted an insightful gathering of app-minded individuals in Dubai. Three stories from UAE-based app designers and developers were showcased in pitch sessions of 10 minutes each. On the other side of …

Xische at the UAE Apps Masterclass

Last night, the Shelter hosted an insightful gathering of app-minded individuals in Dubai. Three stories from UAE-based app designers and developers were showcased in pitch sessions of 10 minutes each. On the other side of …

PlayStation ME: Social Needn’t Be Only Virtual

For one of the region’s most exciting gaming expos GAMES12, PlayStation Middle East asked us to help raise the bar on how social media can fuel real engagement. As existing social media partners of PlayStation, …

PlayStation ME: Social Needn’t Be Only Virtual

For one of the region’s most exciting gaming expos GAMES12, PlayStation Middle East asked us to help raise the bar on how social media can fuel real engagement. As existing social media partners of PlayStation, …

New Guy: I’ve Got a List to Keep Track of Lists You Don’t Even Know You Need Yet

Meet Alan Jambaro.

Fav food? Music you listen to? Books you read?
I love Asian cuisine particularly Thai and Chinese.
I love happy, feel good music when im at work. It helps me to be …

New Guy: I’ve Got a List to Keep Track of Lists You Don’t Even Know You Need Yet

Meet Alan Jambaro.

Fav food? Music you listen to? Books you read?
I love Asian cuisine particularly Thai and Chinese.
I love happy, feel good music when im at work. It helps me to be …

Wanted: Fashion Stylists for Hot New Dubai Venture

If you’re reading this, you probably know what we’re talking about. Personal stylists give fashion advice to ensure that clients will be able to showcase their desired fashion image. As a potential candidate, you need …

Wanted: Fashion Stylists for Hot New Dubai Venture

If you’re reading this, you probably know what we’re talking about. Personal stylists give fashion advice to ensure that clients will be able to showcase their desired fashion image. As a potential candidate, you need …

New Gal: I Can Out-Design You and I Won’t Even Have to Open My Eyes

Meet Nehal Ahmed.

What’s your fav food? What music do you listen to, Books you read?
Oriental food anytime.
Current favourite: ‘Everything in its right place’ mix by Pretty Lights. I easily fall in love …

New Gal: I Can Out-Design You and I Won’t Even Have to Open My Eyes

Meet Nehal Ahmed.

What’s your fav food? What music do you listen to, Books you read?
Oriental food anytime.
Current favourite: ‘Everything in its right place’ mix by Pretty Lights. I easily fall in love …

Grosper.com kills the group-buying cliche in Dubai

Just because you are a group buying website does not necessarily mean you have to look ugly. Grosper.com is a group-buying website that doesn’t peddle spa vouchers, meal discounts or other little memorabilia. They’re about …

Grosper.com kills the group-buying cliche in Dubai

Just because you are a group buying website does not necessarily mean you have to look ugly. Grosper.com is a group-buying website that doesn’t peddle spa vouchers, meal discounts or other little memorabilia. They’re about …

Xische Leads With 3 Wins and 9 Nominations at Internet Awards 2011

(Update: We’re thrilled to have won 3 awards! Details indicated below and on the organizer’s website)

It’s always nice to see our clients shine in the glory of work we had a little something to …

Xische Leads With 3 Wins and 9 Nominations at Internet Awards 2011

(Update: We’re thrilled to have won 3 awards! Details indicated below and on the organizer’s website)

It’s always nice to see our clients shine in the glory of work we had a little something to …

TEDxRamallah – The Digital Story of Hope in a Social Media World

Xische and TEDxRamallah joined forces almost a year ago and itʼs been an extremely thrilling experience right from the start. TED, the event, is well-known for itʼs inspirational overtones and sense of purpose. TEDxRamallah inspired …

TEDxRamallah – The Digital Story of Hope in a Social Media World

Xische and TEDxRamallah joined forces almost a year ago and itʼs been an extremely thrilling experience right from the start. TED, the event, is well-known for itʼs inspirational overtones and sense of purpose. TEDxRamallah inspired …

Danish Farhan Talks Twitter Politics With Sultan Al Qassemi, Mishaal Al Gergawi

On Twitter 5th birthday, our chief Danish Farhan was invited to weigh in on Twitter and it’s growing relevance in business and politics. The segment also features one of Time’s 140 most influential Twitter users …

Danish Farhan Talks Twitter Politics With Sultan Al Qassemi, Mishaal Al Gergawi

On Twitter 5th birthday, our chief Danish Farhan was invited to weigh in on Twitter and it’s growing relevance in business and politics. The segment also features one of Time’s 140 most influential Twitter users …

30 Mins in 60 Secs at Xische

So there’s two reasons to do this timelapse video of our offices in Dubai. 1) Ever wonder what 30 minutes at Xische’s Dubai Media City office look like? Well you need wonder no more. 2) …

30 Mins in 60 Secs at Xische

So there’s two reasons to do this timelapse video of our offices in Dubai. 1) Ever wonder what 30 minutes at Xische’s Dubai Media City office look like? Well you need wonder no more. 2) …

Why I Will Not Switch To Facebook Mail

Two days from now, Facebook is speculated to release its new product – an Email service. A user-base of well over 500 million people is strong reason to believe that Facebook Mail will have a …

Why I Will Not Switch To Facebook Mail

Two days from now, Facebook is speculated to release its new product – an Email service. A user-base of well over 500 million people is strong reason to believe that Facebook Mail will have a …