Hybrid Thinking

The Cognitive Future of Cities

Imagine a future where you no longer have to think about how to respond to an email, research a new market, analyse an annual report, recommend a strategy for the next quarter, or plan the…

The Cognitive Future of Cities

Imagine a future where you no longer have to think about how to respond to an email, research a new market, analyse an annual report, recommend a strategy for the next quarter, or plan the…

How Branding Lost Hillary the Election

As an American, I have a lot of thoughts about what has happened in the past 24 hours. As a brand strategy professional, I have a lot of thoughts about what has happened over the …

How Branding Lost Hillary the Election

As an American, I have a lot of thoughts about what has happened in the past 24 hours. As a brand strategy professional, I have a lot of thoughts about what has happened over the …

The Method Actor Approach to Design

I spotted that expression in a recent interview with branding luminary Michael Beirut of Pentagram. Despite being a practitioner of this rather compulsive form of design thinking for as long as I can recall, I …

The Method Actor Approach to Design

I spotted that expression in a recent interview with branding luminary Michael Beirut of Pentagram. Despite being a practitioner of this rather compulsive form of design thinking for as long as I can recall, I …

Why Jazz is like Hybrid Thinking

When a jazz musician is coming up he divides his free time between two pursuits: memorizing the heads of the standards and transcribing and committing famous solos to memory.

In a genre that celebrates the …

Why Jazz is like Hybrid Thinking

When a jazz musician is coming up he divides his free time between two pursuits: memorizing the heads of the standards and transcribing and committing famous solos to memory.

In a genre that celebrates the …

The Problem of the Pine Trees

How many pine trees are in a forest?

Sophomore year of High School, early fall.

My best friends and I are bundled in jackets and hoodies, tramping through the woods behind the school. It is …

The Problem of the Pine Trees

How many pine trees are in a forest?

Sophomore year of High School, early fall.

My best friends and I are bundled in jackets and hoodies, tramping through the woods behind the school. It is …

The GCC is a Tourism Juggernaut

When Nick Hall of the Digital Tourism Think Tank in Brussels invited me to join a workshop on helping European tourism boards and hospitality chains better understand the Middle East market, I didn’t hesitate to …

The GCC is a Tourism Juggernaut

When Nick Hall of the Digital Tourism Think Tank in Brussels invited me to join a workshop on helping European tourism boards and hospitality chains better understand the Middle East market, I didn’t hesitate to …

Google is dead. Long live Google.

This morning, we all met Alphabet.

“What is Alphabet? Alphabet is mostly a collection of companies. The largest of which, of course, is Google.” Larry Page

Image Credit: Daily Infographics

For many years, Google has …

Google is dead. Long live Google.

This morning, we all met Alphabet.

“What is Alphabet? Alphabet is mostly a collection of companies. The largest of which, of course, is Google.” Larry Page

Image Credit: Daily Infographics

For many years, Google has …

Confessions of a Brand Dubai Storyteller

Confessions of a Brand Dubai Storyteller from Danish Farhan

We were asked by the Digital Tourism Think Tank from London to deliver a keynote at the first Yahoo! Digital Tourism Campus Dubai at MAKE Business …

Confessions of a Brand Dubai Storyteller

Confessions of a Brand Dubai Storyteller from Danish Farhan

We were asked by the Digital Tourism Think Tank from London to deliver a keynote at the first Yahoo! Digital Tourism Campus Dubai at MAKE Business …

The Quantum Mechanics of Branding

My qualifications are as follows: Bachelors of Science in Physics; Bachelors of Science in Applied Mathematics; Masters of Education in Curriculum and Teaching. Therefore, I am supposed to be a high school physics teacher in …

The Quantum Mechanics of Branding

My qualifications are as follows: Bachelors of Science in Physics; Bachelors of Science in Applied Mathematics; Masters of Education in Curriculum and Teaching. Therefore, I am supposed to be a high school physics teacher in …

The Inertia of Middle East Advertising

This post originally appeared as an opinion piece for dotmena in April 2013. Camel courtesy of The Dubai 50.

Our track record in the Middle East across any given sector points roughly in the same …

The Inertia of Middle East Advertising

This post originally appeared as an opinion piece for dotmena in April 2013. Camel courtesy of The Dubai 50.

Our track record in the Middle East across any given sector points roughly in the same …

#AnaDubai: Challenging the Meaning of Art

The City Is Your Canvas

This year, Dubai Culture & Art Authority and Dubai-based design boutique Xpoze approached us to be a part of their outdoor art initiative The City Is Your Canvas – commissioning …

#AnaDubai: Challenging the Meaning of Art

The City Is Your Canvas

This year, Dubai Culture & Art Authority and Dubai-based design boutique Xpoze approached us to be a part of their outdoor art initiative The City Is Your Canvas – commissioning …

Video: How Xische was founded with $3,339

SMEInfo is one of the definitive SME portals in the Middle East, featuring inspiring entrepreneurial stories of the UAE. Our founder Danish Farhan was invited to join their Business Mentor panel and share his experience …

Video: How Xische was founded with $3,339

SMEInfo is one of the definitive SME portals in the Middle East, featuring inspiring entrepreneurial stories of the UAE. Our founder Danish Farhan was invited to join their Business Mentor panel and share his experience …

Lexus UAE: First Facebook App Of Its Kind Builds Video From Your Timeline

As digital partners of Al Futtaim Group’s marketing agency GMASCO, we service Lexus UAE on most things digital since earlier this year. One of the ideas to help fuel fan growth and engagement on Lexus’ …

Lexus UAE: First Facebook App Of Its Kind Builds Video From Your Timeline

As digital partners of Al Futtaim Group’s marketing agency GMASCO, we service Lexus UAE on most things digital since earlier this year. One of the ideas to help fuel fan growth and engagement on Lexus’ …

The Case for Digital Startups

This post was published on The Shelter’s blog and was authored by Mary Ames. Download the full report here.

In September, Shelter Dubai hosted a panel discussion with regional experts in online business in the …

The Case for Digital Startups

This post was published on The Shelter’s blog and was authored by Mary Ames. Download the full report here.

In September, Shelter Dubai hosted a panel discussion with regional experts in online business in the …

A Brand Invented By Kids, Locked Down By The Crowds

This morning, Xische attempted something completely untried in the design thinking process. Here’s how the story goes: Our friends at Alchemy Films ran a project last week with the students of GEMS World Academy in …

A Brand Invented By Kids, Locked Down By The Crowds

This morning, Xische attempted something completely untried in the design thinking process. Here’s how the story goes: Our friends at Alchemy Films ran a project last week with the students of GEMS World Academy in …

How To Demolish Your Brand: Benihana And The Art of Suing Bloggers

The Incident

Just in case you haven’t already heard, bloggers in Arabia unite today to show solidarity to a fellow blogger — Mark Makhoul — and his plight in an epic turn of events in …

How To Demolish Your Brand: Benihana And The Art of Suing Bloggers

The Incident

Just in case you haven’t already heard, bloggers in Arabia unite today to show solidarity to a fellow blogger — Mark Makhoul — and his plight in an epic turn of events in …

XBENCH: Crowdsourced Art For Benches In Dubai

We were invited by one of Dubai’s eclectic boutiques called S*uce to participate in a cool thought-provoking initiative to push for more benches in Dubai. We took the opportunity to involve the crowd to be …

XBENCH: Crowdsourced Art For Benches In Dubai

We were invited by one of Dubai’s eclectic boutiques called S*uce to participate in a cool thought-provoking initiative to push for more benches in Dubai. We took the opportunity to involve the crowd to be …

Augmented Reality in the Middle East with Jotun

November is turning out to be a spectacularly techie month for us!  After the wildly viral barcode invitations we produced for TEDxDubai this year, we’re excited to follow it up with an Augmented Reality experience …

Augmented Reality in the Middle East with Jotun

November is turning out to be a spectacularly techie month for us!  After the wildly viral barcode invitations we produced for TEDxDubai this year, we’re excited to follow it up with an Augmented Reality experience …

Short Film: The Last Advertising Agency On Earth

An inspiring short film about what the future of advertising might look like. Produced by Saatchi & Saatchi Canada, Tool, Pirate, Rooster and Lunch. We’ve just posted this on our Facebook Page too.…

Short Film: The Last Advertising Agency On Earth

An inspiring short film about what the future of advertising might look like. Produced by Saatchi & Saatchi Canada, Tool, Pirate, Rooster and Lunch. We’ve just posted this on our Facebook Page too.…

CEO Danish Farhan talks social business on TV

Last night, our CEO and founder Danish Farhan appeared on “Inside Business Report” talking about why there can be no experts on social media — given how recent the phenomenon is, rules are still being …

CEO Danish Farhan talks social business on TV

Last night, our CEO and founder Danish Farhan appeared on “Inside Business Report” talking about why there can be no experts on social media — given how recent the phenomenon is, rules are still being …

London: An Identity Crisis and the Future of Open Design

First published on DanishFarhan.com

London has always been every brand-connoisseur’s dream. Well thought of, strategically elastic and visually delightful. The English just got it right, every time. Or so I thought.

According to design blog …

London: An Identity Crisis and the Future of Open Design

First published on DanishFarhan.com

London has always been every brand-connoisseur’s dream. Well thought of, strategically elastic and visually delightful. The English just got it right, every time. Or so I thought.

According to design blog …