Posts Tagged 'Branding'

How Branding Lost Hillary the Election

As an American, I have a lot of thoughts about what has happened in the past 24 hours. As a brand strategy professional, I have a lot of thoughts about what has happened over the …

How Branding Lost Hillary the Election

As an American, I have a lot of thoughts about what has happened in the past 24 hours. As a brand strategy professional, I have a lot of thoughts about what has happened over the …

The Method Actor Approach to Design

I spotted that expression in a recent interview with branding luminary Michael Beirut of Pentagram. Despite being a practitioner of this rather compulsive form of design thinking for as long as I can recall, I …

The Method Actor Approach to Design

I spotted that expression in a recent interview with branding luminary Michael Beirut of Pentagram. Despite being a practitioner of this rather compulsive form of design thinking for as long as I can recall, I …

Business in a City Named Dubai

Our CEO Danish Farhan was invited to share his experience running businesses in the Middle East by International Referral Conference in Dubai last month. The audience was bound to be sceptical, given it was almost …

Business in a City Named Dubai

Our CEO Danish Farhan was invited to share his experience running businesses in the Middle East by International Referral Conference in Dubai last month. The audience was bound to be sceptical, given it was almost …

The Many Faces of a Community Manager

Remember when Heath Ledger had to sit in a room for months to assume the role of The Joker for ‘The Dark Knight’? Of course you do. Well, being a community manager in the social …

The Many Faces of a Community Manager

Remember when Heath Ledger had to sit in a room for months to assume the role of The Joker for ‘The Dark Knight’? Of course you do. Well, being a community manager in the social …

The Quantum Mechanics of Branding

My qualifications are as follows: Bachelors of Science in Physics; Bachelors of Science in Applied Mathematics; Masters of Education in Curriculum and Teaching. Therefore, I am supposed to be a high school physics teacher in …

The Quantum Mechanics of Branding

My qualifications are as follows: Bachelors of Science in Physics; Bachelors of Science in Applied Mathematics; Masters of Education in Curriculum and Teaching. Therefore, I am supposed to be a high school physics teacher in …

Grosper.com kills the group-buying cliche in Dubai

Just because you are a group buying website does not necessarily mean you have to look ugly. Grosper.com is a group-buying website that doesn’t peddle spa vouchers, meal discounts or other little memorabilia. They’re about …

Grosper.com kills the group-buying cliche in Dubai

Just because you are a group buying website does not necessarily mean you have to look ugly. Grosper.com is a group-buying website that doesn’t peddle spa vouchers, meal discounts or other little memorabilia. They’re about …

A Brand Invented By Kids, Locked Down By The Crowds

This morning, Xische attempted something completely untried in the design thinking process. Here’s how the story goes: Our friends at Alchemy Films ran a project last week with the students of GEMS World Academy in …

A Brand Invented By Kids, Locked Down By The Crowds

This morning, Xische attempted something completely untried in the design thinking process. Here’s how the story goes: Our friends at Alchemy Films ran a project last week with the students of GEMS World Academy in …

Internships 2.0 Now Open

We are super excited to launch a completely re-imagined internship initiative here at Xische. Through the course of 2010, Xische Studios (as formerly known) has transformed into a hybrid consulting boutique now called Xische & …

Internships 2.0 Now Open

We are super excited to launch a completely re-imagined internship initiative here at Xische. Through the course of 2010, Xische Studios (as formerly known) has transformed into a hybrid consulting boutique now called Xische & …