How To Demolish Your Brand: Benihana And The Art of Suing Bloggers
14 Feb

Just in case you haven’t already heard, bloggers in Arabia unite today to show solidarity to a fellow blogger — Mark Makhoul — and his plight in an epic turn of events in response to a not-so-flattering review of his experience at Kuwait’s newly opened Benihana restaurants. The franchise holder of the restaurant posted a delusional response and promptly issued a lawsuit against Mark and deleted all comments shortly after coming under fire by bystanders. (more…)


Commented