The Blog from Xische & Co.

On Twitter 5th birthday, our chief Danish Farhan was invited to weigh in on Twitter and it’s growing relevance in business and politics. The segment also features one of Time’s 140 most influential Twitter users Sultan Al Qassemi, and Emirati commentator Mishaal Al Gergawi.

To get straight to the 5:00 minute mark to get to the Twitter segment with Sultan, Mishaal and Danish.

The interview below was originally published on PSFK.com

Not many individuals in the Middle East can speak with as much authority as Dubai’s Danish Farhan, CEO of Xische. Having lived in Dubai for well over 20 years, and having a client roster that boasts the region’s leading brands, he offers insight into the future of media in the Middle East and the growing role of technology in the region. (more…)